Personal Brand Visualization Sketch

posted on October 3, 2008 by Miguel branding experience | social networking | user experience
During the last weeks I've been thinking about some of the personal branding best practices and techniques. It's a really amazing topic to investigate but there's almost nothing to track your personal brand construction progress. Sketching around how could a tracking system work I've came up with some ideas for visualizing progress, ideas that reflect some of the "manual" methods used by individuals to track it.

You can read more about my sketchs and ideas at Sketching Around Personal Brand Tracking, a guest post I wrote for the guys at FlowingData, a really interesting blog about data aesthetics and visualization.

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The Apple User Experience

posted on October 2, 2008 by miguel usability and accesibility | user experience | branding experience

It's been a while since I switched from an HP to a MacBook Pro to start digging into the iPhone and OSX development. It took me quite an effort to get used to OS X and now I can see there's no point of comparison with Vista, nor good or bad - they are just different things with different purposes. An interesting fact, the MacBook Pro is performing really nice with two partitions and I use BootCamp to boot a Vista partition. Performance is amazing in Vista but energy is less optimized than in Leopard. I love this machine and the unique purpose it serves to me, I would recommend it to anyone. Anyway, not everything is as cool around Apple products as people tend to think; there are lot of issues related to usability, accessibility, design and even development.

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